GameStop Has Plans For Your Xbox Live Account

GameStop who is in the middle of pulling a Pinky and the Brain operation, wants access to your Xbox Live Account in the future through a GameStop ID allowing digital purchases of points and DLC to go directly to your console before you leave the store.

Speaking to Ars Technica, GameStop's SVP/GM of Digital, Shawn Freeman spoke about these plans and why they believe it is a good idea.

"We... have been a huge seller of those points in the marketplace,

"As I understand it, we're neck and neck, or we sell even more, than they sell directly through Xbox Live or the PlayStation Network. Which speaks to our access to gamers who care about playing those games."

Freeman further states, "Today you pick the card up off the rack that's associated with that map pack, we ring it up as part of your transaction in the store, and then we give you the code that allows you go home and (access the content)."

"Ultimately, we want to reduce even more of that friction, so when you buy that map pack in our store, we're going to be able to associate your Xbox profile with your GameStop profile, and then automatically push that to your download queue."

There were no announcements however as to even if and when this change will take place.

via Ars Techina

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